Feeling Free (Clever Lens)

We wanted to continue experimenting with the companies capabilities in terms of the type of projects we were taking on and the services we provided. We arranged a meeting to discuss the new ideas we were generating and also what line of work we had upcoming. Photoshoots are something that attract people as they feel special to be the subject of someone capturing images of them; we had not yet conducted our own photoshoot and thought that it would be worthwhile in terms of promotion if we had our own. We arranged time in the photography studio for 30/03/11 & 01/04/11 and began advertising the days through our Facebook page; we also invited our friends and told anyone interested to bring people along.

We wanted a white backdrop for the pictures, prior to entering the studio we found out that someone had ripped the white sheet; all that was left was the grey and black sheets. We had to use the grey sheet and improvise with our use of lighting to get the type of pictures we desired. The turnout to the first day was not very large, this worked in our favour as we had more time to configure the settings of the room and camera we were using. While we were doing the photoshoot we were also recording video clips that would contribute to a video that presented the project. As the day went on more people passed through including Derik Anyang (Owner of Randles Mens Wear) who came in with a line of his clothes to take pictures of. I felt as though we had learnt a lot about working in the photography studio and looked forward to carrying our new knowledge over to the next day.

The second day in the studio was much better as people arrived in larger numbers and with a greater enthusiasm to taking part. As we had practiced the set up of the studio and also the settings on the camera we felt confident and ready to begin the shoot more efficiently. The title of the project was ‘Feeling Free’, this was the theme as we wanted those who participated to “feel free & have fun”. By feeling confident in our own abilities and projecting that towards the ‘models’ we were able to capture some natural images and also ones that could stand out in a professional capacity. The video we aimed to produce was only to be 1-3mins long so I was also pleased with the clips we recorded.

We used the next day to go through the pictures, during the shoot we took plenty of photographs so it was through careful selection that we were able to decided on the final ones to display for public viewing. After we had selected the usable shots we put them through Photoscape os they could be refined and enhanced. I was impressed by the variation of shots we had but noticed a change in background colour among some of the pictures; this could have probably been avoided if we did not continually change the studios set up. I am pleased that we tried out different types of shot methods as it was our first photoshoot project and we wanted to learn from every outcome for next time.

After we shared the pictures online we received positive feedback and more people registered their interest; it felt good to provide an event of that nature as it strengthened my people skills and was also something different to what we had done before. The final day of this project was spent on editing the footage we had captured into a video that highlighted the photoshoots whilst also promoting the type of services we provide. I wanted the video to be short and direct so that the viewers did not lose concentration whilst watching. We discussed possibly ways of structuring the timeline and eventually came up with a sequence pattern we were both pleased with; the timeline was to show the people posing for the camera and transcend towards the final image we created. The final video for ‘Feeling Free’ is something I am happy to created, I like how it is constructed and also the way it summarises the activity of the days. Those who were involved have also mentioned their pleasure in viewing the final video and have begun sharing it online with their friends; this will only expand the network of people we are connected to which is something I feel an accomplishment.

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